SK’s Technology & Social Blog

Let’s get down and discuss some stats about blogging. Statistics published by Technorati were interesting and encouraging for bloggers. Good news, blogsphere has maximum readership. Look at the figures.

comScore MediaMetrix (Aug. 2008)

• Blogs: 77.7 million unique visitors in the US
• Facebook: 41.0 million
• MySpace 75.1 million
• Total internet audience 188.9 million

So the ultimate truth is that blogs are ruling the internet at present, what say.

Now let’s try to drill down the entire blogsphere further from the eyes of Technorati.

From the above figures what I can figure out is that not all the bloggers that enters into blogsphere are serious bloggers, the entire blogsphere ruled by 10 million bloggers out of the sum of 133 Millions. I’m impressed.

Make Money Online

It’s true that bloggers are making money online with blogging; it is important and interesting to see what type of ads being displayed by bloggers.

Here is the Graph showing various sort of advertising mode used by bloggers

There are only 24% bloggers who don’t want to display any sort of ads on their blogs exactly the same percentage of bloggers that don’t want to make money online through Blogging.  In other words I can trap the other 76% bloggers as my potential audience, coool.

Average Annual Revenue is more than $6,000

The average annual blogger revenue is more than $6,000. However, this is skewed by the top 1% of bloggers who earn $200k+. Among active bloggers that we surveyed, the average income was $75,000 for those who had 100,000 or more unique visitors per month (some of whom had more than one million visitors each month). The median annual income for this group is significantly lower - $22,000.

I’m optimistic, and wish these figures and graphs will grow upward every year